Shopify

The Shopify Course is designed for entrepreneurs, business owners, and freelancers who want to create their own online store without coding. You’ll learn how to design a professional Shopify store, add products, integrate payment gateways, and scale your business globally.

IT Skill

Rs. 22,000

DUS AI – Details & Registration

Master Shopify: Build, Launch & Grow Your Online Store

Module 1: Introduction to Shopify
  • What is Shopify?
  • Shopify vs WooCommerce vs Wix
  • Shopify plans & pricing
  • Shopify dashboard walkthrough
  • Niche selection basics
  • Creating a Shopify account
  • Adding store details, currency, timezone
  • Shopify admin overview
  • Domains (Shopify domain vs external domain)
  • Connecting domain
  • Payment gateways setup (Shopify Payments, PayPal, Stripe)
  • Shipping settings (zones + rates)
  • Tax settings

Free & Premium Themes

  • Choosing a high-converting theme
  • Dawn, Refresh, Sense themes
  • Premium themes overview

Theme Customization

  • Header, footer, navigation, mega menu
  • Homepage design (banner, collections, featured products)
  • Product page layout
  • Collection page layout
  • Typography & color customization
  • Adding products manually
  • Bulk upload via CSV
  • Variants (size, color, material)
  • Inventory tracking
  • Pricing strategies
  • SKU management

Essential Apps

  • Page Builders (PageFly, GemPages)
  • Email Marketing (Klaviyo, Omnisend)
  • Reviews (Judge.me, Loox)
  • Upsell & Cross-sell apps
  • SEO apps
  • Abandoned cart recovery apps

Dropshipping Apps

  • DSers (AliExpress)
  • Zendrop
  • CJ Dropshipping
  • Homepage
  • About Us
  • Contact Us (with form)
  • Privacy Policy
  • Refund & Returns Policy
  • Terms & Conditions
  • Shipping Policy
  • Main menu setup
  • Footer menu setup
  • Mega menu design
  • Creating collection-based menus
  • Manual vs automated collections
  • Organizing products into collections
  • Tags & filters
  • Smart collection rules
  • Niche research
  • Winning product criteria
  • Sourcing products via DSers/Zendrop
  • Order fulfillment process
  • Supplier communication
  • Profit margin calculation
  • Setting up payment gateways
  • Shopify checkout customization
  • Shipping zones & rates
  • Local delivery vs international shipping
  • Packaging requirements

Built-in Marketing Tools

  • Discounts & coupons
  • Email campaigns
  • Automated abandoned cart emails

External Marketing

  • TikTok ads basics
  • Facebook ads basics
  • Instagram influencer marketing
  • Google Shopping ads basics
  • Keyword research
  • Meta titles & descriptions
  • Alt text for images
  • URL optimization
  • Structured data basics
  • Site speed optimization
  • Understanding reports
  • Store performance dashboard
  • Sales, sessions, conversion rates
  • Tracking products & customer behavior
  • Image compression
  • Removing unused apps
  • Lazy loading
  • Minimizing scripts
  • Fast theme selection
  • Order fulfillment (manual & automated)
  • Refunds & returns workflow
  • Customer communication
  • Fraud detection & Shopify Protect
  • Shopify POS
  • Shopify Markets (multi-country selling)
  • Shopify Collabs (influencer partnerships)
  • Shopify Inbox (live chat)
  • Shopify store setup as a service
  • Store redesign service
  • Dropshipping store setup service
  • How to price your services
  • Fiverr & Upwork gig creation
  • Client requirement checklist
  • Delivery templates & handover process

Learning Outcomes

Students will learn to:

  • Build a full Shopify store from zero
  • Customize homepage + inner pages professionally
  • Create collections, menus, products
  • Use Shopify apps for design & conversions
  • Run a dropshipping store (optional)
  • Handle orders, payments, shipping
  • Optimize store for SEO + performance
  • Start freelancing as a Shopify expert

The course introduces Shopify, along with supporting tools like Canva (for store banners & designs), Oberlo/DSers (for dropshipping), Google Analytics (for tracking performance), and Mailchimp/Klaviyo (for email marketing).

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FAQ's

1. Do I need technical skills to build a Shopify store?
A: No, Shopify is beginner-friendly and doesn’t require coding.
A: Yes, you’ll learn to customize themes and layouts step by step.
A: Yes, Shopify supports both physical and digital products.
A: Yes, you’ll learn to set up PayPal, credit cards, and other payment methods.
A: Yes, you’ll also learn how to integrate dropshipping apps like Oberlo and DSers.